In 2012, Daniel Craig wore our Bond Coat as James Bond in the film Skyfall. The slim-fitting coat with horn buttons and leather collar detailing - so named for New York’s Bond Street, home to our SoHo store - was already a staple in many of our customers’ wardrobes. But with James Bond’s anointment, in a matter of speaking, came an all-new attention to the style. We’ve since remade the coat in different colors and fabrics, and it remains one our bestselling pieces to date.
The latest Bond film, Spectre, hits theaters this Friday, November 6. This time, it’s not 007 who sports a Billy Reid coat but Q, his young Quartermaster responsible for designing and developing Bond’s signature gadgets, weapons, and highly sophisticated computer security. Actor Ben Wishaw as Q wears the Astor Coat, originally designed for the Fall-Winter 2014 collection, is available for pre-sale on our website with an expected ship date of November 20.
When Skyfall premiered, Bond aficionado David Zaritsky, who runs the extremely popular website The Bond Experience was the first to share with his fellow M16 agent appreciators where they could get their own BondPeacoat. Through videos (numbering well over 70), blog posts, Bond news updates and social forum, The Bond Experience has grown into a reliable hub of insight and how-to for the Bond-inspired lifestyle. The Journal talked with David about the motivation behind this lifestyle, how he got started, Bond as a style icon and, of course, his favorite Bond girl.
Originally published November, 2015